Main street

Not main character

Brand design that feels like someone your town already knows.

Side character energy only.

You're not here to hog the spotlight. You’re here to make someone’s day.

I design cozy, character-rich brands for local businesses that care more about connection than status.

Because small-town charm deserves branding with soul, not straight from a popsicle mold.

Big hearts. Small towns.

Bringing your small-town story to life.

Together, we start on the porch.

After a friendly
chat to see if we’re
a good match.

You’ll spend eight weeks at Yaya’s house: blanket forts, movie nights, water fights, and deep dives into your brand soul.

You won’t just walk away
with a logo, but with clarity
and confidence.

After a friendly chat to see if we’re a good match.

You’ll spend eight weeks at Yaya’s house: blanket forts, movie nights, water fights, and deep dives into your brand soul.

You won’t just walk away with a logo, but with clarity and confidence.

see what's inside

The Juicy Brand Warm-Up

Get a taste before the deep dive.

This cozy, self-paced guide helps you explore your colors, fonts, and brand personality. No pressure, no polished-perfect vibes. 

Just a popsicle-fueled pause to get clear on what actually fits.

I am ENTHRALLED and AMAZED… It’s everything I couldn’t put into words. I LOVE IT!!!!!!

The Corporate Mom Co.

Alex

Wow! The new designs for our church are amazing… You kept the simplicity and showed the true meaning.

Holy Cross Catholic Church

Angie

Looks like a circuit diagram which is so fun. And perfect for both my design work and electrician work.

C. E. Hodge Lighting

Caroline

[Yaya] was great to work with. Very accommodating, transparent, and an easy process.

Luminary Technology & Productions

LTP Team

We had such a great experience working with [Yaya]! ...transparent, and great feedback/advice.

Hillview Lanes

Aaron

Mystic Marrow

Samantha

[Yaya is] always quick to respond, open to feedback, and great at explaining things in a way that just clicks. Her design work totally blew me away and brought new life to my brand. I have received more commission requests since the branding update.

[Yaya's] design totally blew me away. I have received more commission requests since the branding update.

I could but that would be like handing you only the cover of a book. A logo without a story, colors, or fonts behind it won’t carry your brand far. My work is about giving you a whole system, not a single piece.

01.

Can you just design me one logo?

01. Can you just design me one logo?

Most projects take 8 weeks for full branding projects depending on scope and your response time. I’ll send you a timeline before we start so you know exactly what to expect and when.

02.

How long does a project take?

02. How long does a project take?

Totally! Just let me know and I’ll send a custom quote. All add-ons are priced separately so we keep things clear and stress-free.

03.

Can I add extra deliverables later on?

03. Can I add extra deliverables later on?

Perfect. My process isn’t cookie-cutter, it’s custom to you. No matter your niche, we’ll dig into your story and values to build something that fits.

04.

What if I don’t see my industry here?

04. What if I don’t see my industry here?

I include 2 rounds of revisions for each deliverable. That gives us space to refine without overthinking. If more changes are needed, I’ll share pricing for additional revisions.

05.

How many revisions are included?

05. How many revisions are included?

You’ll receive a final file folder with everything you need to show up like the visual rockstar you are. I’ll also include a Brand Guide with tips on how to keep your identity consistent. Certain packages also come with months of continued email and video chat support.

06.

What happens when the project ends?

06. What happens when the project ends?

Curious before committing?

FAQs...

I could but that would be like handing you only the cover of a book. A logo without a story, colors, or fonts behind it won’t carry your brand far. My work is about giving you a whole system, not a single piece.

01. Can you just design me one logo?

Most projects take 8 weeks for full branding projects depending on scope and your response time. I’ll send you a timeline before we start so you know exactly what to expect and when.

02. How long does a project take?

Totally! Just let me know and I’ll send a custom quote. All add-ons are priced separately so we keep things clear and stress-free.

03. Can I add extra deliverables later on?

Perfect. My process isn’t cookie-cutter, it’s custom to you. No matter your niche, we’ll dig into your story and values to build something that fits.

04. What if I don’t see my industry here?

I include 2 rounds of revisions for each deliverable. That gives us space to refine without overthinking. If more changes are needed, I’ll share pricing for additional revisions.

05. How many revisions are included?

You’ll receive a final file folder with everything you need to show up like the visual rockstar you are. I’ll also include a Brand Guide with tips on how to keep your identity consistent. Certain packages also come with months of continued email and video chat support.

06. What happens when the project ends?

Curious before committing?

FAQs...

knock, knock

Or just come up on the porch. Norm only bites on Mondays. 

Knock on Yaya's Door

Pop some popcorn, throw on your favorite tee, and keep an eye on your inbox.

Yaya will be in touch soon to schedule your porch chat.

Where you’ll both see if it feels like the right fit.